How to use SMS for small business marketing

SMS can be an effective and affordable tool for small business marketing. Here are some tips for using SMS to promote your small business:

  1. Build your SMS list: Start by building your SMS list by collecting phone numbers from customers who opt-in to receive messages from you. This can be done through your website, in-store, or via social media.
  2. Offer exclusive deals: Use SMS to offer exclusive deals, discounts, or promotions to your customers. This can help incentivize them to make a purchase or visit your store.
  3. Send personalized messages: Use SMS to send personalized messages to your customers, such as birthday greetings or messages that address them by name. This can help build customer loyalty and engagement.
  4. Provide updates: Use SMS to keep your customers informed about important updates or changes to your business, such as changes to your hours or new products and services.
  5. Conduct surveys: Use SMS to conduct surveys to gather feedback from your customers and improve your business. This can include asking for feedback on your products, services, or customer service.
  6. Use SMS to drive traffic: Use SMS to drive traffic to your website, social media pages, or physical store by including links to your content or promotions.
  7. Use SMS to communicate with employees: Use SMS to communicate with your employees, such as to coordinate scheduling or share important updates.
    By using SMS for small business marketing, you can reach out to your customers in a personal and targeted way, build customer loyalty, and drive engagement and action.

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